Great Article on RFID Tags: If you're in the dark on RFID, this article is a good start
By Ulfelder, Steve
October 7, 2003
RFID transfers data wirelessly between a minuscule transceiver and a transponder, or "tag," that can be attached to just about anything -- an item in a store, a shipping container, even livestock.
..."On June 6, I walked around and wiggled the smart shelf [in a Brockton, Mass., Wal-Mart, where the test was about to launch]. The next day, it was gone," proudly reports Katherine Albrecht, executive director of one of those groups - Consumers Against Supermarket Privacy Invasion and Numbering (CASPIAN).
A month later, CASPIAN called for a boycott of Gillette, darkly dubbing the RFID transceivers embedded in razor-blade packaging "Gillette spy chips." A Gillette spokesman dismisses the boycott, saying the company has no intention of tracking individual customers and their purchases.
Gillette also denies that the privacy groups had any influence on the decision to cancel the smart-shelf trial, as does Wal-Mart. They say the companies opted instead to focus their attention farther up the supply chain, at the palette and case levels.
Clearly, though, groups such as CASPIAN have had a sobering effect on these companies and other businesses working to improve supply-chain management through RFID. And few industry watchers doubt that privacy-group pressure will force companies to examine the consumer-privacy ramifications of the technology and establish a code of conduct. Public protest also may slow RFID adoption by cautious companies...
http://www.newsfactor.com/perl/story/22439.html
Posted by: liljazzshug | Jul 05, 2007 at 12:54 PM
Posted by: Shawn Honnick | Oct 15, 2003 at 10:28 PM